Apparently, the Olsen twins need more money to count — or at least Ashley does. At a recent New York City party, one half of the mini mogul team was talking up the current Olsen brand and how the pair could branch out.
“It’s really getting to the point where it’s becoming a lifestyle brand,” she said, adding that she would like to add furniture into that mix.
Yes, the Olsens are a brand. Most of us know about the Full House thing, as well as a boatload of TV shows and direct-to-video movies, such as To Grandmother’s House We Go. [Yes, you know that movie. Admit it!] The two also have clothing, jewelry, and much more.
The Elizabeth and James clothing line is named after two non-twin Olsen siblings and includes contemporary fashions for men and women, including jewelry and shoes. They also launched Olsenboye at JC Penney earlier this year, which is a clothing line for juniors inspired by different cities around the world.
So, what’s the problem? As Shelterpop points out, the twins already have their names plastered on furniture. The collection has a just a few pieces, geared toward their ‘tween/teen audience.
I’m guessing the next venture will be more extensively home furnishings - and all grown up.
[Photo by Rafy – © 2004 Warner Bros. Pictures. All rights reserved.]
by Rachel Cericola

